![]() Okay, let’s get back to the types of accounts available. By now, it has become a digital ecosystem that efficiently brings companies, services, and consumers together. Plus it offers various tools of the official accounts, and the ability to connect with the WeChat ecosystem. The WeChat enterprise account option is an efficient enterprise-level office management application.įirst, it provides the same communication experience as WeChat. 4 publishing times per month (1-6 articles at once) with push notificationsĪlso known as WeChat Work, this account type is most suitable for the registration of corporate customers. ![]() It offers some great functions for business including: WeChat Service Accountįor businesses that want to strongly market their services and products, a WeChat service account is the best option. And they aren’t notified with a push notification when an account they subscribe to publishes new content. However, the not-so-great news is that users have to go to a separate folder to see their subscribed accounts. The great thing about the subscription account is that it prioritizes the time of published content and places it at the top of the WeChat search engine. This type of account is all about communication, which makes it ideal for community engagement and relationship building.Įach day, businesses can publish once a day with 1-6 articles at the time of each publishing. For a subscription and enterprise account, you need a company registration in mainland China.Īt the end of the article, we’ll give you a detailed overview, which account is suitable to achieve the different goals. Keep in mind that overseas companies can only register a service account. Namely, in terms of marketing your products and services. So, which type of account is best for you depends largely on how you plan to utilize this account for your business. To begin with, under the umbrella of WeChat official business accounts, there are three types of accounts. ![]() Step 3: Turning a One-Time Customer into a Loyal One. ![]() Step 2: Sparking the Prospect’s Interests.WeChat has 3.5 million mini programs on its platform, which transacted 2.In Q1 2022, WeChat had 1.26 billion active users.Tencent’s social network revenue was $17.4 billion in 2021, which accounts for 19% of the company’s total revenue.We have collected data and statistics on WeChat. It is popular in Hong Kong and some South-east Asian territories, but has failed to interest Western audiences. Tencent has attempted to launch WeChat outside of China, but most of these attempts have failed. WeChat Pay, which was built using the framework of Tenpay, has over 900 million users and has supplanted AliPay as the most popular payment service in the country. WeChat is the only app in China to have over one billion active users and is one of only five apps in the world which have surpassed that milestone. It has become one of the largest investors in China, second only to Sequoia China, and alongside hundreds of stakes in Chinese startups it also has shares in Snapchat, Fortnite and Tesla Motors. Tencent takes a small slice of revenue from each of these mini programs, and also provides the payments platform.Īs the platform operator, Tencent is able to see which programs are the most popular. Some of the most popular applications in China, including Pinduoduo, JD.com, DiDi and Meituan, all have mini programs on WeChat. With benchmarking tools, Data.ai’s latest data product allows you to see how your app contrasts to market estimates of a predefined or customizable app group. Unify your data from app stores in one dashboard ![]()
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